PRODUCT CONTAMINATION
PRODUCT EXTORTION
KIDNAP

“CRISIS”

Kindles visions of undesirable consequences, distress and suffering.

For most organisations, a crisis is a stream of urgent, unexpected and unpleasant events that allows no time to think, organise, or plan appropriate responses. Unfortunately the majority of organisations begin to plan for a crisis only once it has occurred.

Incidents of Product Contamination, Product Extortion and Kidnap and Ransom are not as rare as we would like to believe. They could be directed at your business or members of your staff. You may believe it is too difficult and time consuming to develop a cohesive crisis management strategy:

THIS IS A MISTAKE

Your failure to adequately plan could result in:

	Loss of human life
	Death or serious injury
	Substantial economic loss
	Public alarm or anxiety
	Loss of shareholder or market confidence
	Damage to corporate image and professional credibility

Developing your crisis management response:

The effort is a worthwhile investment especially if it means your business survives. Working closely with your staff, Britrisk will provide the specialist input and help you to produce a comprehensive structure and plan which one day may save your business.


Principles

Our services, and the principles involved, apply to large scale concerns and small businesses alike.

All Crisis Management Plans are unique to the individual company for which they are developed. There are no shortcuts and no ready-made plans. Your plan is exclusive.

Although no one can see into the future, many of the risks facing businesses can be anticipated and countermeasures taken to either neutralise them or limit the resulting damage. In developing your plan we will undertake a professional evaluation of the risks to your company and its operations.

This is followed by an assessment of your current procedures, practices and company instructions and whether they reflect the findings of our comprehensive risk assessment. Our review will include recommendations to minimise or eliminate the risk.

The third phase is the development and implementation of the crisis management plan: this will require personnel to be trained in response and the plan to be tested.

Britrisk has the knowledge and experience to help mitigate risks and advise individuals and businesses in areas of:
 

	Product Contamination
	Product Extortion
	Kidnap and Ransom

Our objectives will be:

	To protect the life of the individual
	To remove the threat
	To minimise commercial damage
	To protect the customer

We will achieve this by:

	Adopting a comprehensive strategy with built in action planning and tactical options
	Offering negotiating advice
	Offering a co-ordinating service with relevant agencies
	Providing family liaison
	Assessing internal company security
	Environmental scanning
	Developing action plans for staff at risk
	Co-ordinating and advising on a media strategy
	Establishing an effective communications strategy
	Developing a protocol for post incident management
	Representing the company’s interests
	Providing a threat assessment on behalf of the company
	Developing preventative measures in line with company policy

Our main aims will be to:

	Respond
	Secure
	Assess
	Inform
	Investigate

Our comprehensive risk assessment process will include:

	Risk identification
	Analysis of the risk
	Estimating the probability of that risk occurring
	Prioritising the risk
	Risk management to monitor risk factors
	Implementation of action plans where necessary

Our management of risk involves evaluating the high impact or high probability risks in order to determine ways to either:

	Neutralise the risk
	Reduce the impact if the risk occurs
	Reduce the probability of the risk occurring

The counter measures we would adopt would include the following:

	Contingency planning
	Avoiding the risk
	Reducing the risk
	Transferring the risk
	Accepting the risk

We can provide assistance to your business by:

	Preparation of comprehensive threat assessment for individuals and companies
	Crisis management planning
	Covert investigations, both technical and human
	Security and investigative services
	Gathering and providing intelligence